STUART HALL

Dad, entrepreneur and iOS developer. Making apps as Bytesize Apps.

Lean Canvas

March 16, 2014

I was recently reading the fantastic book Running Lean by Ash Maurya and then did a great startup bootcamp with Pollenizer. Both preached the values of the lean canvas to model your product or business.

When using the tools to create a lean canvas like spreadsheets and pieces of paper I found them frustrating and clunky.

So Lean Canvas for iOS was born:

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Android Development Tips For iOS Devs

March 12, 2014

I've been an iOS dev for 5 years and have always managed to avoid Android, until now. But believe it or not it's actually a lot of fun, and not that big of a jump from iOS development.

Here is a bunch of things I learned building 7 Minute Workout for Android, I hope you find them useful. Note that not everything I compare below is an exact match and it's not a complete overview of Android developent, but it does cover everything I learned building a simple app.

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Difference

February 6, 2014

I've often thought about how some products have that little something, a difference. How did they get that, and what makes it?

I was lucky enough to be given an advanced copy of a book last week by one of my favourite bloggers Bernadette Jiwa from The Story of Telling called Difference.

So many light bulbs went off reading this book and the Difference Map is genius, I hope a lot of accelerators and Startup Weekends start using it.

It's only a few dollars for the Kindle version so I highly recommend you grab a copy now.

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An App Store Experiment - Part 3

January 28, 2014

It's been over five months since I posted part 2 of this experiment, in that time I have done pretty much nothing on it.

It turns out that nothing has been pretty interesting.

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Affiliate for Mac

January 7, 2014

Generating affiliate links is a pain, there are a few solutions around to update your blog etc, but I thought it would be better to go straight to when you copy the link.

Affiliate is a little app that sits in the menubar and intercepts links, automatically adding your affiliate codes whenever you copy a relevant link to the clipboard.

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Flipcase Bounce In UIKit Dynamics

October 21, 2013

It was fun to make a little game like Flipcase with Dave in UIKit Dynamics. I have been blown away with the amount of press it has received, with many of the major tech and app blogs covering it. The YouTube video has received over 350k views.

I wanted to share how I created the physics in Flipcase to show how easy simple animations can be thanks to iOS 7 and UIKit Dynamics.

So here are the basic steps to recreate Flipcase:

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iOS 7 Development Tips, Tricks & Hacks

September 18, 2013

Like with any new iOS version there are a bunch of new tricks and hacks to work out. Here are a few things that weren't immediately obvious to me, it's in no way a complete set, just things that I happened to come across.

If you've got any more then send them to me on Twitter or by email and I'll add them here with full credit to you.

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The App Store Is About To Change

August 23, 2013

Much has been written about the new 'cheap' iPhone that's going to be announced on September 10. If the rumors are true then there is one thing for certain, Apple will be selling a lot more phones. Before long it will more than likely be the most common iDevice.

More iDevices in the wild gives us as app developers a massive opportunity to get our apps in front of more people. But we must think ahead to what effect these cheaper phones will have on the App Store and therefore our apps.

Currently apps on the Apple App Store make significantly more money per download than those in the Android stores. It's true that a typical Apple user is more likely to spend money. There are many factors that contribute to this, including the ease of purchase due to Apple having so many credit cards stored etc.

But I believe the cheaper devices will mean the the App Store dynamics will move more towards that of Android's, in that we will see:

  • Greater download numbers due to more devices being available.
  • A drop in the average revenue per user.
  • An even greater increase on the free to paid downloads ratio.

We can look at this as a problem or a massive opportunity, I choose the latter.

I believe freemium (via In App Purchases) will become an even more common way to monetize apps, we will also likely see more apps using advertising due to more eyeballs being available.

Some things as app developers we need to consider over the coming months include:

  • Should we adjust our business models to take advantage of the new devices.
  • Review our server costs due to increased users but decreased revenue per user.
  • Renegotiate any current deals we have for data etc that are tied to downloads. We need to look at moving these to fixed cost or revenue share.

I am excited for the coming months, things are never dull as an App Store developer.

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An App Store Experiment - Part 2

August 14, 2013

As promised here is part two of my App Store experiment. If you haven't done so already then it's probably best to read part 1 of this experiment first. (Part 3 is also available here)

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iOS Developer Tool Belt - Essential Services and Libraries

June 24, 2013

As an iOS developer there are many products, services and libraries that you must consider when building, testing, launching, marketing and monitoring your apps.

Here are the ones I have chosen to use currently.

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An App Store Experiment

June 20, 2013

Update : You can also read part 2 here.

I've tried to write this blog post a few times. The essence of the post was always going to be:

  • How important it is to create a story around your product.
  • How the actual coding takes a back seat.
  • How hard it is to market your app.

Two things inspired me to commit to finishing this blog post:

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Stop Allowing App Reviews From Beta iOS Versions

June 13, 2013

Here is a selection of reviews collected in AppBot with people complaining about iOS 7 issues across different apps.

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Tips For Keeping Up With iOS Development

February 1, 2013

After my recent blog post iOS Development Tips I Would Want If I Was Starting Out Today I was asked the same question several times.

"How do you keep up to date with the changes in iOS development?"

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31% iOS 6.1 Uptake After Three Days

January 31, 2013

Three days after iOS 6.1 was released Discovr Music is over 31% iOS 6.1 uptake. iOS 6+ is just a touch under 90% in total.

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iOS Simulator Tips

January 25, 2013

The iOS Simulator and I have a love / hate relationship. It's super handy to quickly run your app on a variety of devices and iOS versions, but it can have you chasing bugs that just don't exist on the device.

Here are some tips that I use to get the most out of the simulator:

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iOS Development Tips I Would Want If I Was Starting Out Today

January 15, 2013

Making iOS apps is getting easier and easier with each new release of Xcode. However, all the new features and approaches means there are more options to choose from, outdated books and old documentation.

Back in my day it was so much harder - that's is true in many respects, but a much higher level of quality and features is expected now. The bar keeps rising, and that's a very good thing.

If I was starting out with iOS development today these are the things I would hope somebody would tell me.

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4 Months And 1k Users

November 19, 2012

I'm always curious what products growth curves are like. Here's the low down of AppBot's growth since it was launched four months ago.

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Device Distribution For A Universal iOS App

October 29, 2012

I always find it interesting to see how people are using our apps.

Here is the breakdown of devices using Discovr Music for the last couple of days over hundreds of thousands of data points. Note this app is now iOS5+ only.

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iOS 6 Adoption One Month In

October 19, 2012

We reported recently how impressed we were with the latest version of Discovr Music iOS 6 adoption.

Looking at the stats for all our apps (we have 4 universal apps with almost 3 million downloads) and for all versions after a month gives an interesting picture:

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Interview With OZAPP Awards On Apps, Discovr and VC

October 18, 2012

A little while ago I did an interview with the OzAPP Awards, we talked about making your first app, Discovr and raising venture capital.

Here is a copy of the interview.

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